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The Luxembourg-based RTL Group has led a $15-million-dollar, Series A funding round for Israeli immersive-content start-up Inception.
The funding will help the virtual reality (VR) company, launched in 2016, to expand its "content catalogue, enhance its technology platform and accelerate growth".
Benny Arbel, Inception chief executive, said in a statement that the company wanted to make VR more "accessible and enjoyable for audiences around the world" and that partnering with RTL Group would help achieve that.
"Together, RTL Group and Inception can play a key role in shaping that experience by combining our expertise in content creation, episodic storytelling and immersive technology to take audiences to the next level," Arbel said.
RTL Group has been investing in digital media and growing its digital video business, as it redefines what it considers to be TV.
The company also has a content production arm, FremantleMedia, which has operations in 31 countries, and whose network creates 12,000 hours of programming a year.
Learn more / En savoir plus / Mehr erfahren:
http://www.scoop.it/t/luxembourg-europe/?&tag=StartUps
The Luxembourg-based RTL Group has led a $15-million-dollar, Series A funding round for Israeli immersive-content start-up Inception.
The funding will help the virtual reality (VR) company, launched in 2016, to expand its "content catalogue, enhance its technology platform and accelerate growth".
Benny Arbel, Inception chief executive, said in a statement that the company wanted to make VR more "accessible and enjoyable for audiences around the world" and that partnering with RTL Group would help achieve that.
"Together, RTL Group and Inception can play a key role in shaping that experience by combining our expertise in content creation, episodic storytelling and immersive technology to take audiences to the next level," Arbel said.
RTL Group has been investing in digital media and growing its digital video business, as it redefines what it considers to be TV.
The company also has a content production arm, FremantleMedia, which has operations in 31 countries, and whose network creates 12,000 hours of programming a year.
Learn more / En savoir plus / Mehr erfahren:
http://www.scoop.it/t/luxembourg-europe/?&tag=StartUps